Om Malik has an interesting piece regarding the article I linked to today (The Amorality of Web 2.0). In it, he gets to the point I was unable to state clearly the other day (Social Bookmarking: I don’t get it)
“So if we tag, bookmark or share, and help del.icio.us or Technorati or Yahoo become better commercial entities, aren’t we seemingly commoditizing our most valuable asset – time. We become the outsourced workforce, the collective, though it is still unclear what is the pay-off. While we may (or may not) gain something from the collective efforts, the odds are whatever “the collective efforts” are, they are going to boost the economic value of those entities. Will they share in their upside? Not likely!”
